Internationally acclaimed clothing company Boden was founded in 1991 in West London with the goal of bringing colour to the wardrobe of Brits and making their life more fun. Combining stand out prints with comfortable materials, Boden create outfits suitable for any occasion – from a walk in the park to a cocktail party.
All the ladies at Fritz Fryer adore and swoon over Boden’s delightful designs, so when we received an email requesting a sample of our elegant Upton Contemporary wall light we were over the moon! We were thrilled at the prospect of becoming part of the Boden shopping experience, helping bring a smile to their customer’s faces with an atmosphere that matches the spirit of their clothes.
Aside from being fans of their gorgeous clothes, we were excited to work with Boden because of all the values we share. Much like our team at Fritz Fryer, Boden value their British origins, and aim to spread the best of our local craftsmanship to the rest of the world. Both of our offerings are also led by love for what’s unique and beautiful, rather than playing it safe and following trends.
We are proud to announce that a few months after Boden got in touch with our team, our Handblown Clear Glass Upton Contemporary wall lights were adorning the walls of the changing rooms in Boden’s newly opened mecca of all things fashion in Westfield White City, London. We love being a part of helping customers feel at home - swing by yourself to treat yourself to some Boden goodies, and see our gorgeous lights!